Graduation in any discipline. Min Age - No Bar Max Age - No Bar
Duration (Min) - 2 Years Duration (Max) - 5 Years Medium of Instruction - English
•MFM -024 Fundamentals of Retailing (Credits 4) •MFM -025 Principles of Fashion Marketing (Credits 4) •MFM-027 Marketing Research (Credits 4) •MFM-028 Product Knowledge (Credits 4) •MFM-029 Business Communication (Credits 2) •MFM-030 Management Principles (Credits 2) SECOND SEMESTER •MFM-031 Consumer Behaviour in Fashion (Credits 4) •MFM-032 Fashion Advertising (Credits 4) •MFM-033 Retailing and Marketing Strategies (Credits 4) •MFM-034 Fashion Forecasting and Trend Analysis (Credits 4) •MFM-036 Financial Management (Credits 2) •MFM-037 Human Resource Management (Credits 2) •MFM-035 Product Knowledge (Credits 4) •MFMP-038 Industry Internship (Credits 8) THIRD SEMESTER •MFM-039 Merchandising for Retailers (Credits 4) •MFM-040 Global Sourcing (Credits 4) •MFM-041 Supply Chain & Logistics Management (Credits 4) •MFM-042 Visual Merchandising and Store Interiors (Credits 4) •MFM-043 Product Knowledge (Credits 4) •MFM-044 Compliance and Business Ethics (Credits 2) •MFM-045 MIS for Retailers (Credits 2) FOURTH SEMESTER •MFMP-046 Dissertation Project (Credits 20)
HOW TO APPLY
Student Handbook & Prospectus would be available from the Registrar (SR&E), IGNOU, Maidan Garhi, New Delhi-110068 and at all Regional Centres, Study Centres, and IGNOU ARMY, NAVY, AIR FORCE AND ASSAM RIFLES Recognised Regional Centres. Student Handbook and Prospectus is also available on university’s website www.ignou.ac.in. Information about the courses provided here is partial and should not be treated as comprehensive. i.e. The institution would be offering other course than those mentioned here. Students are advised to check with the institution for the latest information in regard to the course.
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